Climate Engineering: Doubling Down on Bad Habits
by Gary Gardner
Social psychologists tell us it takes about 66 days to form a new habit. In my experience that’s only half true. Sixty-six days to form a good habit, yes, but about 66 hours to form a bad one. If I reach for a donut at breakfast, then do the same the next two days, I seal the deal and establish a habit of bad eating.