Introducing the Sustainable Missions Act

by Daniel Wortel-London

What’s your mission? While few can answer this question quickly, most of us recognize the importance of a mission to an individual or an organization. A mission provides direction, a framework of goals, and a basis for developing the strategies we need to reach them. In the USA, every cabinet-level department must develop a mission as part of its broader strategic planning process.

Unfortunately, most federal mission statements tend to promote planet-destroying economic growth or attempt—in vain—to reconcile growth with conservation goals.