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Building a Movement for Happiness

by John de Graaf

John de GraafEditor’s note: this essay was first published in Truthout.

You probably missed it, but April 13, 2014, marked the third annual Pursuit of Happiness Day. April 13 just happens to be the birthday of Thomas Jefferson, who wrote those famous words “life, liberty and the pursuit of happiness” into our Declaration of Independence.

Jefferson and other American revolutionary leaders including Washington, Adams and Franklin all believed that the main purpose of government was increasing the happiness of its citizens. They said so on many occasions. But the idea of government promoting happiness or its corollary, “wellbeing,” is more often derided in contemporary politics – “social engineering,” some call it.

One significant exception is the state of Vermont. In addition to electing the most progressive and independent of US senators, Bernie Sanders, Vermont has become a laboratory for promoting new ways of understanding and promoting happiness and wellbeing. Its governor, Peter Shumlin, has proclaimed Pursuit of Happiness Day in Vermont for the past three years. Its legislature, with support from Democrats, Republicans and Progressive Party members, has established a state GPI or Genuine Progress Indicator, that uses some two dozen measures of health, wealth, education, leisure and sustainability to measure progress (Maryland has the same index and other states may follow soon).

So it’s probably not surprising that Vermont has been the site of three of four national Happiness conferences in the US (Seattle hosted the other) and will be sponsoring the 5th Gross National Happiness Conference – Happiness and Wellbeing: Building a National Movement – in Burlington at the end of this month. Organizers hope the conference will help create a strategy for building public policies and personal change based on the goal of Sustainable and Equitable Wellbeing and Happiness.

Bhutan’s Challenge

The conference was inspired by a United Nations meeting, Wellbeing and Happiness: Defining a New Economic Paradigm, held in April 2012. At that meeting, then-Prime Minister of Bhutan, Jigmi Thinley, declared that

The time has come for global action to build a new world economic system that is no longer based on the illusion that limitless growth is possible on our precious and finite planet or that endless material gain promotes wellbeing. Instead, it will be a system that promotes harmony and respect for nature and each other; that respects our ancient wisdom traditions and protects our most vulnerable people as our own family, and that gives us time to live and enjoy our lives and to appreciate rather than destroy our world. It will be an economic system, in short, that is fully sustainable and that is rooted in true abiding wellbeing and happiness.

Bhutan Monk - Credit-Otabi Kitahachi

Little Monk
Photo Credit: Otabi Kitahachi

The tiny Himalayan nation of Bhutan, population 750,000 (about the same as Vermont), has been trying to measure and promote happiness as the goal of its government since its then-16-year old King, Jigme Singye Wangchuck, proclaimed that “Gross National Happiness is more important than Gross National Product” four decades ago. Its challenge to Gross National Product (now Gross Domestic Product), the standard by which other nations measure success, followed an earlier observation by US Senator Bobby Kennedy that GNP “measures, in short, everything except that which makes life worthwhile.”

As is now well-understood, GNP (or GDP) is a poor indicator of wellbeing – it measures the churn of money in a society. It creates an upside-down world in which many bad things – oil spills, traffic accidents, cancer, etc. – are measured positively because money must be spent to alleviate them, while many things essential to wellbeing – housework, volunteering, natural beauty, good health, etc. – are not counted at all (prompting Kennedy’s comments). The Genuine Progress Indicators used in Vermont and Maryland are attempts to correct these clear design flaws in GDP.

Bhutan has brought leading experts in many disciplines from around the world to guide its progress toward its goal of Gross National Happiness. The country currently conducts bi-annual surveys to measure the wellbeing and happiness of its people, measuring progress in nine areas or “domains” of life considered especially important for happiness, including: physical health; mental health; education; quality of governance; social support and community vitality; environmental quality; time balance; access to arts, culture and recreation, and material wellbeing. In this model, material wellbeing – the primary goal of GDP – matters, but as only one of several important factors.

Bhutan has also created a “happiness policy tool” that allow lawmakers to understand the longer-term implications of proposed legislation on each domain of happiness. Its 24-member Gross National Happiness Commission evaluates major policy proposals using this tool and advises Bhutan’s parliament regarding their likely impact. For example, using the tool, Bhutan turned down an offer to join the World Trade Organization. The proposal scored only 42 of 92 possible points in the GNH Commission analysis; 69 points are required for a positive recommendation.

The New Science of Happiness

In the days of Jefferson, it wasn’t really possible to measure and assess national happiness and its causes. But in the past couple of decades, a new science of happiness, driven by advances in positive psychology and extensive studies of the brain, has allowed researchers to more thoroughly understand happiness and its roots in both public policy and human behavior. Gallup polls 1,000 Americans daily regarding their life satisfaction using a popular tool called the Cantril ladder: Perhaps not surprisingly, Americans are 20 percent happier on weekends than on workdays.

Gallup also uses the ladder and other measures to assess the happiness of 150 countries in the world each year. Consistently, northern European nations rank on top, with Denmark in the number one spot (at 7.7 out of 10) year after year. The United States, which ranked 11th in 2007, has dropped to 17th place (7.0 out of 10) since the great economic meltdown. Several factors in particular characterize the world’s happiest countries – a relatively small gap between rich and poor; excellent work-life balance; urban design favoring community over cars; high degrees of interpersonal trust; a strong social safety net, and, contrary to popularly-held US ideas, the highest tax rates in the world.

Putting Happiness First

Organizers of the Vermont conference hope to launch a movement that puts happiness and wellbeing at the forefront of policy ideas and educational goals. The event features more than 50 prominent speakers, including Vermont state Senator Anthony Pollina, author of the Vermont GPI legislation, Linda Wheatley and Tom Barefoot, lead organizers of GNHUSA, the Vermont organization that has been the primary conference organizer, Laura Musikanski of the Happiness Alliance based in Seattle, John Havens of Hacking H(app)iness and a writer for the British newspaper The Guardian. (Full disclosure: This author is also a speaker.)

Ph

Bhutan’s Four Pillars of GNH
Photo Credit: Ritwick Dutta

“Bhutan may have first suggested that happiness and wellbeing be the primary focus of policymaking,” says Linda Wheatley, conference organizer and co-founder of Vermont-based GNHUSA, “but now, as we face indicators of economic, social and environmental distress, the whole world is seeing the value of that shift in orientation. It’s time for an informed and inspired grassroots movement. We’re thrilled to be part of that effort and invite everyone else to join us.”

Participants will gather to share the tools, skills and resources for building happiness initiatives in other towns and cities across the country. The formal conference, on Thursday and Friday, will explore four content areas: Policy and Community Engagement; the Power of Data; Developing Happiness Skills, and Movement Building. Each segment will include a keynote and plenary presentations by well-known academics and activists in a variety of related fields, followed by workshops for further skill development. The very practical efforts currently underway in Vermont will be an important focus of the conversation.

The formal conference, on Thursday, May 29 and Friday, May 30, will be followed on the weekend by a series of add-on trainings including a focus on spiritual traditions and on conducting happiness surveys and using happiness policy tools in local communities.

Until now, what has been happening in Bhutan, and more recently, in the state of Vermont, has been under the radar of most Americans. Conference organizers hope this gathering will help change that.

“We’ll be looking at best practices to improve wellbeing and happiness from throughout the world,” says Tom Barefoot of GNHUSA.

At a time when so much of our news is a litany of inequality and environmental destruction, making happiness our goal instead of more money, stuff and consumerism is common sense. The scientific evidence shows that social connection, participation, good health and access to nature matter far more for wellbeing than an ever-growing GDP. It’s time for that evidence to get out there more widely.

Toward a New Bretton Woods and a Sustainable Civilization

by Eric Zencey

Early in April, an international community of sustainability theorists and practitioners gathered in New York City at a special High Level Meeting at the United Nations.

Titled “Happiness and Wellbeing: Defining a New Economic Paradigm,” the High Level Meeting brought together 600 participants for the plenary session on Monday, April 2, with 200 invited experts staying an additional two days to form working groups to address key elements of the new economic paradigm. The meeting was called to begin the implementation of UN General Assembly Resolution 65/309, passed last year on unanimous voice vote. That resolution, brought forward by the tiny mountain kingdom of Bhutan and sixty-eight co-sponsoring nations, called for implementation of a dramatically different, more “holistic” understanding of economic development. It specifically rejected the GDP-based approach taken in the past and called for the creation and use of an alternative set of indicators that would more accurately measure human wellbeing. It also authorized Bhutan to call the High Level Meeting to articulate that indicator set, and to create a path toward its adoption.

But the meeting was about more than an indicator set. To decide what you’re going to measure, you have to know what you want to measure, and discussion of that — the ultimate purpose of an economy — subverts a great deal of traditional economic thought. And so the larger purpose of the meeting was to articulate the elements of a new economic paradigm, and to issue a call to world leaders to adopt its fundamental precepts.

The linking of development policy, pursuit of wellbeing, and alternative indicators in a new economic paradigm is a strong step toward establishing a sane and sustainable civilization that focuses on meeting human needs with ecological efficiency. To get there, centuries of infinite-planet economic thinking have to be swept aside. Traditional development theory begins with the idea that some nations are underdeveloped — nations that don’t have a western, industrial, consumerist economy. It also supposes that all the nations of the world want that kind of economy and that they can have it. But all three presumptions are false. No nation on the planet has an ecologically sustainable economy, which means that every nation, without exception, faces a major development problem. Consistent with the principles and practice of traditional neoclassical economics, western-style consumerist development has been predicated on an enormous drawdown of the planet’s stock of stored antique sunlight — oil and coal — which is a finite resource; and it has completely ignored the fact that the planet’s “sink” services — its ability to absorb our effluents, including greenhouse gases, without ill effect — are fixed and finite.

Together these flaws in neoclassical theory mean that development on the traditional model simply isn’t sustainable. America, with just 6% of the world’s population, uses 24% of the world’s annual production of fossil fuels, and similar proportions of other resources, both renewable and non-renewable. A nodding acquaintance with arithmetic is all you need to see that the western model isn’t scalable to the entire planet.

The traditional model of economic development presumes that raising GDP (gross domestic product) is the central purpose of economic policy. Increasingly, world leaders are recognizing that GDP is a poor measure of economic wellbeing, which is itself just part of overall wellbeing. Thus, the High Level Meeting to explore, articulate, and adopt an alternative. Bhutan’s leadership of this movement traces back to its adoption of gross national happiness as a way of measuring economic and social progress. Their use of this broader, more accurate indicator set led them to reject western style development. Faced with a decision about joining the World Trade Organization, government officials did a kind of “GNH Impact Assessment” and found that joining the WTO would diminish, not increase, their country’s wellbeing. The Bhutanese propose that their indicator set could serve as a model for the development of alternative indicators in other countries.

The 600-strong turnout for the plenary session, with many attendees from the UN delegations of member nations, shows that other nations are inclined to agree. What was new and impressive about the meeting wasn’t so much the content of what was said in the plenary speeches; many of us have heard, and have been saying, these things for years. What was new and different was who was saying them. The call for an ecologically sustainable economy that meets human needs is now being issued by prime ministers and former prime ministers, by presidents and secretaries of the interior, by directors of environmental agencies, by high-ranking officials the world over. And UN member nations are listening.

I took to the meeting a white paper on a project I’m involved with in Vermont, where, as a Fellow of the Gund Institute for Ecological Economics at the University of Vermont, I serve as coordinator of the Vermont Genuine Progress Indicator Project. The project brings together stakeholders — state and local officials, academics, leaders of non-profits, community leaders and interested citizens — to develop, articulate, and implement “GPI Plus,” a blending of the genuine progress indicator (one emergent standard among alternative indicator sets) and elements inspired by gross national happiness. The two complement each other. GPI is based on very clear, objective data, and measures physical things like net deforestation, net changes to air and water quality, net change in fertile farmland, and the costs of climate change. GNH is survey-driven and measures satisfaction with life in nine broad categories. Combining the two — using hard data about economic and ecological reality and survey research data about people’s experience — gives a fuller, more accurate picture of the economy’s sustainable, delivered wellbeing.

The Vermont project is moving forward, with a Data Inventory Meeting set for late May. (The first step in building the alternative indicator set is to convene producers and users of relevant data to see what we’ve got, what we can start with.) And a GPI Plus bill is making its way through the state legislature, having gained approval in both houses with minor differences; the Governor has indicated he’ll sign it. The bill commissions the GPI VT project as a state effort, identifies the Gund Institute as the leader, and would guarantee the participation of state agency heads and other officials in the process of development.

At the UN, the working groups that met April 3rd and 4th were tasked with laying the groundwork for a major international summit to be held in the summer of 2014. That meeting, UN officials hope, will result in a “New Bretton Woods Agreement,” a major rethinking and major reorganization of the economic and financial institutions that support the global economy. The Bretton Woods Agreement, signed in 1944, has been modified a bit — gone are the fixed exchange rates of the post-war era, just as Frederick Soddy advised — but it continues to embody an “infinite planet” model of economic development. With this High Level Meeting, the UN has acknowledged that it’s time to revamp our economic thinking and our institutional arrangements in light of the reality that the planet is, in fact, finite.

During the plenary sessions, there was little talk of steady-state economics or limits to growth from the keynote speakers, though the majority of the experts who participated in the working groups are well aware that the only sustainable foundation for the economy is a steady-state throughput that doesn’t increase (and indeed, will need to decrease) ecological footprints. I was part of a working group in which infinite-planet financing — debt-based money — was discussed. We tagged it as a driver of uneconomic, resource-destroying growth and marked it for change. Other groups entertained even more ambitious ideas: one proposal would simply do away with the $72-billion-a-year advertising industry, on the grounds that its reason for being is morally indefensible and, by the light of any appropriate indicator of well-being, economically dysfunctional: it encourages the planet’s wealthiest consumers to pursue whims and to feel idle wants as crucial needs, while the basic needs of a vast number of humans on the planet go unfulfilled.

Whether and how a New Bretton Woods Agreement will address the monetary system as a driver of uneconomic growth and environmental degradation remains to be seen. The nations of the world are on a learning curve, and how far along that curve they can be brought in two years will depend on how well the message is communicated — and on the kind of resistance that’s raised by beneficiaries of the current system, who can be expected to throw their considerable financial resources into an effort to stymie change. Ultimately our unsustainable global economy harms all humans, everywhere, now and yet to be born; but in the short term the harms do not fall equally. As I’ve argued elsewhere, on a finite planet, an infinite-planet financial system works as a pump, sucking money, wealth, and quality of life from the middle and lower classes and delivering it to the well-to-do. Kleptocracy — rule by thieves — is the technical name for it. History offers no examples of kleptocracies that withered away of their own accord.

No, success in bringing about a sustainable economic system won’t come simply as a result of the real-world lessons the planet will continue to offer us, as our infinite-planet system repeatedly crashes into non-negotiable, physical limits. It will come from a successful reframing of crisis as symptomatic of a need for dramatic and far-reaching change, and from mustering enough political power to implement that change.

Stay tuned.

Eric Zencey is a Fellow at the Gund Institute for Ecological Economics at the University of Vermont, visiting faculty in architecture and urban planning at the Sam Fox School of Design and Visual Arts at Washington University in St. Louis, and Visiting Associate Professor of Historical and Political Studies in the International Programs of SUNY Empire State College.

A best-selling novelist, he is also the author of Virgin Forest: Meditations on History, Ecology, and Culture and the forthcoming The Other Road to Serfdom and the Path to Sustainable Democracy, to be published this fall by the University Press of New England.